Fjällräven offers customers functional outdoor clothing and accessories. The brand is convinced that products that last longer are better for the environment than seasonal trends.
They are also interested in the production process of their products, looking for suitable raw materials, improving the production process and trying to reduce water and energy consumption where possible.
In the Czech Republic, the popularity of the Re-Kånken backpack has grown over the last 5 years. No wonder, the backpacks are handy, sleek, stylish and waterproof.
But watch out, not every Fjällräven backpack is ‘eco’.
Be sure to check the label to see if your backpack is Re-Kånken. What does this mean? Re-Kånken backpacks have been made from up to 11 PET bottles and dyed with SpinDye – a process that greatly reduces the amount of water, energy and chemicals commonly used in the manufacture of Fjällräven backpacks.
On our e-shop, you can be sure to only find Re-Kånken backpacks. The look is the same so make the responsible choice.