Back in 1995, two friends from Australia, David and John, began brainstorming their brand Thought. Their first collection was simple: a collection of men’s shirts and beachwear made from nettle and hemp fibre.

In 2002, John brought the brand to London. Before long he had opened pop-up stores on Portobello Road and Camden. Three years later and they had their own website, office and warehouse. It was only natural that they would start producing women’s clothing…

Introducing Rachel, who joined the team and began expanding their collection in 2008 to include a female range.

Fast forward to today. Thought uses a range of sustainable materials like hemp, bamboo, cotton (awarded the GOTS certificate of the highest quality) and polyester produced from PET bottles.

Eco Fashion Labels stocks everything from t-shirts to dresses, skirts to trousers, and socks and lingerie.


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